Tuesday, Wednesday, and Thursday have traditionally been favorite days to send email campaigns, as email marketers seek to avoid the Monday angst and Friday’s itchy-feet. MailChimp confirms that Tuesday and Thursday are the two most popular days to send email newsletters.
Furthermore, What day is the best day to send email marketing?
Even though Tuesday is the winner of open rates, emails sent on Thursdays bring the most revenue per recipient. All in all, the data suggest that Tuesday and Thursday are the two best days to send promotional emails and weekly newsletters.
Then, Is it better to send a newsletter on Friday or Monday? Traditionally, both Fridays and Mondays have been perceived as bad days to send emails. However, our research shows that Friday outperforms Monday significantly on open rates and click-through-rates (CTR). On Mondays, people are either planning out their week or are sifting through the weekend’s emails.
What day of the week is best to send email blasts? Tuesdays get the most emails opened compared to any other day of the week though Saturdays may also be a good day to send email for its high open rate, according to data from Experian and analyzed by Customer.io. HubSpot found that Tuesday is the best day to send email, followed with a tie for Monday and Wednesday.
Therefore, Is Friday a good day to send a newsletter? The first study, conducted by Omnisend, discovered that the best day to send promotional emails, such as weekly newsletters, is Thursday, followed closely by Tuesday.
Is Friday a good time to send email?
On Fridays, open rates are consistently high from 10-11AM, with another spike around 2PM. This can be an interesting day to send a newsletter because you’re catching people just before they head out for the weekend, when they might be most inclined to buy something, or try a new experience.
How often should you send newsletters?
On average, the best frequency for newsletters are no more than twice a week and at least once a month. In fact, more and more consumers want to receive emails from brands. 61% of consumers want to see at least one email a week from brands they follow. So sending out a weekly newsletter is what most audiences want.
Is it better to send an email on Friday or Saturday?
The best time to send an email on Saturday is in the early morning so that your recipients can read it first thing in the morning with their coffee before the fun starts. Saturday sees a high conversion rate of 3.6%, and that is a full percent higher than the rest of the week.
Is Saturday or Sunday better for emails?
Weekends are not a great option for sending emails, with Sunday only slightly better than Saturday. From GetResponse’s data, we learn that Tuesday has the highest open rate and click-through rate, making it the most popular day to send emails.
Is Saturday a good day to send emails?
Interestingly, Saturday has the highest open rate overall, at 18.3%. But we need to take into account Saturday’s low volume of email. This makes Tuesday the winner for most emails opened, compared to any other day of the week.
How long should a monthly newsletter be?
I know you want a definitive answer. So here it is: The best length for your email newsletter is approximately 20 lines of text. We’ve found 20 lines of text — or about 200 words — results in the highest email click-through rate for most industries.
How many newsletters are too many?
If your list is less than 2,000, sending out 4 to 8 emails a month would be the maximum recommended. If you are an eCommerce company with 10,000 or more subscribers sending out daily emails might be a good strategy. Remember that you can expect attrition of your list every time you send out an email.
How often should you send promotional emails?
A good approach could be to send emails twice a month and then up it to weekly. If you’ve got great content, or ever-changing offers, or regular promotions, then consider sending emails two to three times a week. Be sure to monitor these campaigns.
What time of day are people most likely to respond to emails?
Turns out that when you send your message matters just as much as its content. Because the bulk of emails are sent during the workday, it’s easier for someone to reply to you in the early hours of the morning (like 6 or 7 AM) or after work hours (around 8 PM), regardless of the day of the week.
What is the best time to send a business email?
Best Time to Send B2B Emails
Studies suggest that B2B emails for the average 8-5 office employee are best sent mid-week around 10 AM. However, entrepreneurs and executives open emails more frequently than the average employee, so the day of the week matters less.
How often should you send a newsletter?
On average, the best frequency for newsletters are no more than twice a week and at least once a month. In fact, more and more consumers want to receive emails from brands. 61% of consumers want to see at least one email a week from brands they follow. So sending out a weekly newsletter is what most audiences want.
Is Monday a bad day to send email?
The Monday Blues
For this reason, Mondays are generally considered to be the worst day you can send your marketing emails or newsletters. This is because people are often more likely to arrive at work, open their inboxes, and delete whatever seems like spam or unimportant emails.
Are newsletters still relevant 2021?
It turns out that not only are email newsletters still useful—they’re also one of the best channels for developing a stronger relationship with your prospects and customers. But make sure to execute them well.
How long should a newsletter be 2021?
Aim for 200-word email newsletters.
Emails of about 20 lines of text had the highest click-throughs, according to study of more than 2.1 million customers by Constant Contact. Twenty lines is about … 200 words. Less is more Email newsletters of about 200 words get the most click-throughs, according to Constant Contact.
How effective are email newsletters?
Connects you to your customers: 59% of customers say that marketing emails influence their purchase decisions and 50.7% of them will purchase from them at least once a month. Email newsletters keep you in direct contact with current customers and reach new ones.
How many cold emails should I send per day?
The rule is no more than 200 cold emails per day should be sent if you want to avoid getting your email account shut down. Even less, if it’s a newer account that doesn’t get much inbound email. Remember, you have to account for follow-ups.
How many emails should I get per day?
According to email receiving statistics, the average person receives over 100 emails per day. While the exact number could vary with users, experts generally agree that the average person receives around 100-120 emails daily, even without including the spam.
How many emails a week is too many?
How many emails are too many? It seems that between one and two emails a week is the sweet spot. Ultimately your optimal frequency will depend on your store and subscribers, but this is a good starting point.
How many emails per day is too much?
More than 50 emails overwhelms employees, survey says.
How often do people want to receive emails?
MarketingSherpa conducted a survey on email frequency, polling 2,057 adults on how often they’d like to receive promotional emails from companies. The top choice (86%) was at least monthly, and 62% preferred to receive emails at least weekly.
Is it professional to email on weekends?
“We are always working, aren’t we?” Sending emails 24/7/365 is acceptable, well apparently it’s now called outdated. Employees need a break, research shows that only 2% of us never work weekends or nights.
Is Monday a bad time to send emails?
After a weekend off, catching up with friends, or simply staying in pajamas for 48 hours, it’s hard to get revved up for a week ahead of work. For this reason, Mondays are generally considered to be the worst day you can send your marketing emails or newsletters.
Is 7am too early to send emails?
Turns out that when you send your message matters just as much as its content. Because the bulk of emails are sent during the workday, it’s easier for someone to reply to you in the early hours of the morning (like 6 a.m. or 7 a.m.) or after work hours (around 8 p.m.), regardless of the day of the week.