In an absolute sense, an NPS score over 50 is considered above average. If you are looking to benchmark your score with the relative method, an above-average score can range from 0 – 40+ depending on the industry.
Furthermore, What is Amazon’s NPS score?
When it comes to customer loyalty, Amazon achieves an NPS of 73. Based on the global NPS standards any score above 0 would be considered “good”, with 50 and above classified as excellent, and 70 or higher as world class.
Then, What is Tesla’s NPS? Tesla’s NPS is an astounding 96.
Is a 60 NPS score good? Some count a positive score (i.e. any score over 0) as good, since it shows some customer loyalty and customer satisfaction. That said, if an NPS survey is conducted by independent researchers—using strict, scientific sampling methods—a score of 60 or higher is generally a very good NPS in any industry.
Therefore, What is Apple’s NPS? Apple’s Net Promoter Score (NPS) is a 54 with 68% Promoters, 18% Passives, and 14% Detractors. Net Promoter Score tracks whether Apple’s customers would recommend using the product based on a scale of -100 to 100.
What is Netflix NPS score?
Netflix’s Net Promoter Score (NPS) is a 52 with 64% Promoters, 24% Passives, and 12% Detractors. Net Promoter Score tracks whether Netflix’s customers would recommend using the product based on a scale of -100 to 100.
What is Walmart’s NPS?
Walmart’s Net Promoter Score (NPS) is a 14 with 47% Promoters, 20% Passives, and 33% Detractors. Net Promoter Score tracks whether Walmart’s customers would recommend using the product based on a scale of -100 to 100.
Does Google use NPS?
Google’s Net Promoter Score (NPS) is a 49 with 66% Promoters, 17% Passives, and 17% Detractors. Net Promoter Score tracks whether Google’s customers would recommend using the product based on a scale of -100 to 100.
Is 37 a good NPS?
50 and above is excellent, and 70 and above is the best of the best, although achieving either of these is both outstanding and rare. Since there isn’t a universal standard for NPS, most companies compare their scores to other businesses in their industry.
What does an NPS of 40 mean?
Calculating Your Net Promoter Score
NPS Passives, those who answered 7 or 8, are not directly incorporated into the calculations, but they do impact the overall score. If you have 60 NPS Promoters and 40 NPS Detractors, then your NPS is 20. 60 out of 100 is 60 percent, and 40 out of 100 is 40 percent.
What is a bad NPS?
If your NPS score is between 30 to 40, you have a good NPS score. You may be far away from the leaders with scores such as 55, 60, etc. But if your score is 25 or even below, it’s considered as bad NPS score. You need to convert your detractors into promoters.
How do I increase my NPS score?
12 ways to improve your net promoter score (NPS)
- Send NPS surveys at the right moment in the customer journey.
- Personalize your email survey invites.
- Go beyond the standard question (but don’t ask too much)
- Make your surveys as user-friendly as possible.
- Engage with your detractors.
- Follow up quickly.
What is Netflix NPS?
Netflix’s Net Promoter Score (NPS) is a 52 with 64% Promoters, 24% Passives, and 12% Detractors. Net Promoter Score tracks whether Netflix’s customers would recommend using the product based on a scale of -100 to 100.
What is Spotify’s NPS?
Spotify’s Net Promoter Score (NPS) is a 56 with 69% Promoters, 18% Passives, and 13% Detractors. Net Promoter Score tracks whether Spotify’s customers would recommend using the product based on a scale of -100 to 100.
What is Costco’s NPS?
Costco’s Net Promoter Score (NPS) is a 59 with 72% Promoters, 15% Passives, and 13% Detractors. Net Promoter Score tracks whether Costco’s customers would recommend using the product based on a scale of -100 to 100.
What is chick fil a NPS score?
Chick-fil-A’s Net Promoter Score (NPS) is a 69 with 80% Promoters, 9% Passives, and 11% Detractors. Net Promoter Score tracks whether Chick-fil-A’s customers would recommend using the product based on a scale of -100 to 100.
What is targets net promoter score?
Target’s Net Promoter Score (NPS) is a 50 with 66% Promoters, 18% Passives, and 16% Detractors. Net Promoter Score tracks whether Target’s customers would recommend using the product based on a scale of -100 to 100.
What is Google’s eNPS?
Google’s Employee Net Promoter Score (eNPS) is 38, as rated by 3805 employees. Employee Net Promoter Score tracks Google employees’ answers to this question: On a scale from 0-10, how likely are you to recommend working at Google to a friend?
What is eBay’s NPS score?
eBay’s Net Promoter Score (NPS) is a -3 with 39% Promoters, 19% Passives, and 42% Detractors. Net Promoter Score tracks whether eBay’s customers would recommend using the product based on a scale of -100 to 100.
What is the highest NPS score?
The perfect Net Promoter Score of 100 is almost impossible for any organization to achieve. Discover what a ‘good’ score looks like in your industry and how to use NPS beyond simply benchmarking.
Is 70 a good NPS score?
50 and above is excellent, and 70 and above is the best of the best, although achieving either of these is both outstanding and rare. Since there isn’t a universal standard for NPS, most companies compare their scores to other businesses in their industry.
What is a good NPS goal?
Any NPS score above 0 is “good”. It means that your audience is more loyal than not. Anything above 20 is considered “favourable”. Bain & Co, the source of the NPS system, suggests that above 50 is excellent, and above 80 is world class.
Is 13 a good NPS score?
In general, an NPS score that’s 0 or below should tell you that your company needs serious improvement. Scores between 0 to 30 are typically good, but there’s room for improvement. Scores of 30-70 are classified as great and it typically means you have a lot of happy customers.
What is a good NPS percentage?
What a good Net Promoter Score looks like
| Industry | Professional services | Consumer goods and services |
|---|---|---|
| Average NPS | +43 | +43 |
| Median NPS | +50 | +50 |
| Top quartile | +73 (or higher) | +72 (or higher) |
| Bottom quartile | +19 (or lower) | +21 (or lower) |
How does excel calculate NPS?
How to calculate NPS in Excel:
- Add up the promoters – those who scored 9 and 10.
- Add up the detractors – those with responses 0 to 6 (included)
- To calculate the percentage, divide the number of promoters by the total number of responses.
- Repeat this process for detractors.
How do you analyze NPS scores?
6 Best Practices to Analyze Open-Ended NPS Responses
- Categorize Open-Ended Responses.
- Analyze NPS Based on Demographic Data.
- Identifying Root Causes.
- Use NPS Results to Detect Trends and Measure Changes Over Time.
- Share NPS Results with In-House Teams.
- Using AI to Automatically Analyze NPS Responses.