What is a good click-through rate?
But average is just that: average. So, as a rule of thumb, a good Google Ads click-through rate is 4-5%+ on the search network or 0.5-1%+ on the display network. Accordingly, Is 5% a good click-through rate? Other PPC experts recommend a 2% to 5% click-through rate for competitive industries and a 5%+ click-through rate […]
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